The deep indigo color known as “indigo blue” defines denim, a fabric many cherish for its color, which fades over time.
The Bingo region in the eastern part of Hiroshima Prefecture, known for its time-honored textile industry, now boasts one of the top denim makers in the world, with Fukuyama-based Kaihara serving global brands such as Uniqlo, Levi’s and Edwin with its Kaihara Denim fabric.
Founded in 1893 as a manufacturer of indigo-dyed kasuri — a traditional Japanese fabric with distinctive woven patterns — Kaihara began producing denim in 1970 after a series of twists and turns.
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