The White House video begins with a scene from Call of Duty, the action-packed, first-person shooter game.

It then quickly cuts to images of fighter jets launching from an aircraft carrier, missiles streaking through the sky and targets exploding in slow motion — all set to the pounding beat of rapper Childish Gambino’s song “Bonfire” and a deep-voiced narrator declaring, “We’re winning this fight.”

A Call of Duty kill score, which shows the numerical value earned for eliminating enemies, appears after each explosion. Viewed over 58 million times, the video is part of a social media campaign the Trump administration has launched to sell its bombing campaign against Iran to the American public.