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October 27, 2026
 

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POCKY

Pocky Day has grown into an informal annual tradition since its introduction in 1999, with stores across Japan offering special edition flavors and creative packaging to mark the occasion on Nov. 11.
BUSINESS / Companies
Nov 11, 2024
Pocky Day: 91AV原创 sweetest occasion
Since 1999, Nov. 11 has marked Pocky Day, the date being a nod to the stick-like shape of the beloved treat.
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Jun 24, 2017
Colorful Shower Pocky: Lemon cream flavor just in time for summer
Pocky has a few approaches to summer 2017. The first is a campaign where the time-honored snack comes in limited-edition wrappers featuring 27 different designs, which can also activate various augmented reality features on a special smartphone app. Sounds complicated! Glico, which makes Pocky, is urging...
Japan Times
LIFE / Food & Drink / KONBINI WATCH
May 13, 2016
Pocky goes for the gold with Brazilian Orange-flavored snacks
Let the race for clever marketing tie-ins with the 2016 Rio Olympics begin! Pocky’s newest limited-edition variety, celebrates one of Brazil’s biggest crops by merging citrus flavor and chocolate. Brazilian Orange (?162) initially tastes a bit off-putting, the chocolate coating on the outside relies...
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Mar 11, 2016
Pocky finds a romantic partner in ‘teagurt’
The current cross-band promotion between Glico and Kirin puts the spotlight on romance. By placing a bottle of the latter’s “teagurt” beverage next to a package of the former’s new Lemon-flavored Pocky, you can make two illustrated figures smooch.
Japan Times
LIFE / Food & Drink / KONBINI WATCH
Jan 29, 2016
Pocky gets stuck into a new blueberry flavor
Glico has released numerous variations of its famous Pocky snack, though the special blueberry-flavored edition (?162) on convenience store shelves now is one of the more simple efforts it has produced.
Two Japanese climbers die on remote Himalayan peak in Nepal
Rescuers have recovered the bodies of two Japanese climbers missing for over a week on a remote Himalayan mountain.
Aging Japanese village turns to Peru in search of new residents
Guests from Peru's Belen district interact with a baby in Nanmoku village in Gunma Prefecture.
Budget-friendly restaurant chain Saizeriya succumbs to rising costs
A Tokyo branch of Saizeriya, a chain of family-style Italian restaurants
U.S. has for years asked Musk to alter Starlink service in Ukraine and Middle East, sources say
A Ukrainian soldier sets up a Starlink satellite internet system near the frontline in the Donetsk region, Ukraine, on Oct. 16
U.S. military bans Chinese-made BYD cars from key air base in Okinawa
An F-22 Raptor lands at Kadena Air Base in Kadena, Okinawa Prefecture on Oct. 9. The base is a crucial hub for U.S. military operations in the region.
A dramatic bear hunt in a midsize Japanese city could be a harbinger of what is to come
Zookeeper Tetsuo Iso at the site of frantic search for a wild bear in Utsunomiya on June 9. Iso, 65, was asked by the prefectural government to help capture the bear and it was his shot with a tranquilizer gun that put an end to the saga.
How this long-term resident avoids the annoying tourist label in Japan
Tourists enjoy themselves while crossing the famous Shibuya Crossing in Tokyo on Oct. 12.
What can Asia do to avoid crossing crucial climate tipping points?
Motorists drive through a road covered with smog from wildfires nearby in Ogan Ilir in Indonesia's South Sumatra province on Sept. 25.
Baku championships showcase rising standards in global sumo
Ryan Roddy (second from left back) is pictured with the Ireland sumo team at this month's World Sumo Championships in Baku, Azerbaijan.
91AV原创 permanent residency reform has a glaring blind spot
Japan's immigration reforms risk creating uncertainty by tying permanent residency more closely to language proficiency before clear assessment standards and supporting infrastructure are in place.

Podcast

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Longform

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Convenience stores, toilets and the allure of everyday Japan
By Elizabeth Beattie

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